Expert Says Apple’s Self-Repair Service Is Designed To Be Unreachable

Expert Says Apple’s Self-Repair Service Is Designed To Be Unreachable

Expert Says Apple's Self-Repair Service Is Designed To Be Unreachable

The Apple Self Repair Store provides tech-savvy Apple fans with the tools, manuals, and parts needed to repair their own devices, but it may not be as helpful or as cost-effective a resource as Right fans. to Repair hoped. A tech expert says it may actually cost more to do the repair yourself – and that may be down to the design.

Luke Miani, YouTuber and expert on personal computers and Apple products, says that after experiencing the experience for himself, most users should avoid using the Self Repair Store. But he doesn’t stop there, and goes further and alleges that the whole program is designed to fail with a frustrating and intimidating set of tools that are needed for the simplest repairs, as well as what seemed incomplete and mediocre. instructions.

An overwhelming process

After the program became available, Miani was eager to try Apple’s Self Repair Store. He ordered a replacement screen for an iPhone 12 Pro and rented the Apple Toolkit for $50. What Miani didn’t expect for a simple screen replacement was two Pelican crates filled with over $1,000 worth of industrial equipment designed to remove and replace the screen.

Miani says that based on his past experiences with Apple, he expected the step-by-step instructions for replacing the screen to be detailed and easy to follow. Instead, he says they are quite the opposite. In fact, Miani says the whole experience would be daunting even for someone experienced in fixing Apple products.

“I honestly thought because it was Apple they would make it easy,” Miani’s teammate said. “But that wasn’t the case. It was intimidating. How is a normal person going to do that?

Miani says what’s provided by iFixit (a frequent sponsor of her channel) for the same task is less daunting. For example, he says iFixit’s tools designed to heat and remove secure adhesive displays are much easier to use and cost significantly less. He adds that the company’s step-by-step guides are also well-written and easier to follow, with additional videos for reference.

Even though iFixit is a frequent sponsor of his channel, which could be considered a conflict of interest, his remarks about his experience with Apple’s program should not be ignored.

To be clear, Miani was able to use the tools and supplies Apple sent him to properly repair the iPhone 12 Pro and make it look like new. Miani says the problem isn’t that it was possible, but that it took him four hours to complete. He argues that the process should take no more than 30 minutes.

Miani also did the math on the cost of the repair and discovered that with the parts and the cost of renting the tool kit, someone setting out to fix their own device wouldn’t save any money doing it. . He says it actually costs $7 more than Apple would charge for the same repair at the Genius Bar.

“It’s like you’re paying Apple for the work, but you’re doing the work,” Miani says.

Who is Apple Self-Repair for?

Miani says that based on her experience, the Apple Self Repair Store really isn’t for the average consumer, which isn’t entirely surprising. But it does not stop there. He argues that because the process is so complicated, intimidating, and accompanied by incomplete instructions – as well as the fact that it also costs more than using Apple’s services directly – this indicates that, for him, the service is not designed to succeed.

Illustration of a customer repairing his own iphone

“Apple’s self-repair store is designed to prove that Apple is the only viable option to fix your device,” Miani says.

It’s worth noting that Miani’s experience likely wouldn’t be the same for a third-party independent repair shop. For those who make a living doing these sorts of repairs, the Apple Self Repair Store could be a valuable resource, if only as a way to access verified parts.

It’s also entirely possible that the issues Miani is having aren’t malicious decisions made by Apple, but the result of a lack of serious effort. Apple eventually decided to start offering the ability to repair its products, but that doesn’t mean the company had to go out of its way to make the practice accessible. The company has always been against the right to repair movement, and its efforts here may be the bare minimum to avoid coming into direct conflict with impending regulation.

Either way, for the average user looking to avoid going to a pro and fixing a cracked screen themselves, Miani thinks Apple designed the self-repair shop to do nothing but one thing: fail and send repair traffic back to the Genius Bar.

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